Research Services

Our platform makes games research faster. Our expert researchers take you further. Learn more about our custom research services.

Talk to sales

Our experts support yours.

Use our in-house researchers to deliver complex studies, support in test planning, and upskill your team

Custom Analysis & Reporting

Leverage the expertise of our in-house and external team of industry leaders to produce polished reports with advanced insights and recommendations.

Complex Research Planning & Setup

We’ll find the most efficient and effective test setup to answer your research questions, find the right hypothesis, and get the results you need for data-driven game development.

Unique Challenges & Use Cases

Our team can support use cases outside of the standard platform and audience targeting for an exceptionally unique approach.

Research Advisory & Training

Research Advisory helps teams with or without researchers advance their efforts with dedicated office hours, consulting, and a suite of specialized training topics.

Research Advisory Packages

We’re your team’s strategic partner, results driver and gap-filler all rolled into one. Add a Research Advisory package to any subscription.

Regular office hours

Frequent check-ins with our internal experts to support your roadmap, discuss ongoing projects and advance your strategy

Custom deliverables

Bespoke assets including custom screeners, surveys and templates for more targeted recruiting and precise, unbiased insights

Advanced training

Specialized team training in topics to broaden and deepen capabilities and knowledge, with options for virtual and in-person

Games Accessibility

Our team includes experts in accesibility research. Explore our services for making games for all players, including training, consulting, compliance and even playtests with disabled players.
Learn more

GUR Training and Workshops

Here's a selection of the training sessions available for your team. We also create customized sessions based on your most pressing challenges.

Games User Research
Fundamentals

An overview of basics for games user research and playtesting, including methodologies, formats and roadmap building.

Advanced Methods for Moderated Research

Interacting with players while they play, including player interviews and moderated playtests.

Advanced training on the
Player Insights Platform™

A practical training that includes planning, ordering and running playtests within our platform and then analyzing data and extracting insights.

Benchmarking
for Better Data

Learn what data points to track from your competitor's games, your own game, and each new version, plus our advice for optimal tracking of player feedback.

Competitor Testing

The missing piece of the Games UX puzzle. Learn best practices and formats for playtesting your competitor's games to gain insight from your own players.

Better Game Onboarding

Guidelines and approaches for building a best-in-class First Time User Experience, with expert feedback on your current FTUE.

Monetization Testing

Learn why and how your players spend, identify opportunities for reduced friction, then optimize your game's earning engine.

Playtesting with Kids

Explore testing with young humans and optimizing your playtests for this highly discerning audience while avoiding common pitfalls.

Ask a researcher

Talk to one of our researchers about your biggest challenges and get expert advice.

Ask a Researcher